Your business website is not just a set of a few webpages. Instead, it is your online sales agent, a generator for new leads, and a bolster for your business credibility. According to data, around a billion companies, along with professional web builders, trust WordPress, and it remains the most famous content management system (CMS) platform.
Getting a website customized by a WordPress developer, hiring a designer, or using a DIY website builder, irrespective of what route you choose, the right selection of plugins is crucial for the growth of your website.
Plugins are essential for WordPress websites as they expand their functionalities, including improving design, speed, security, SEO, and much more.
Let us discuss 7 of the most important yet impactful WordPress plugins that every corporate website should have, along with all their advantages.
#1 Elementor – (Drag-and-Drop Builder)
One of the most utilized plugins is Elementor. It allows for the creation of professional websites without the need for coding.
Key Benefits Most Important To Businesses
- Website builders who do not have coding expertise have total design freedom thanks to the drag-and-drop design.
- Flexible blocks make it easy to customize and launch pages quickly.
- Make sure that visitors have the best experience while accessing the responsive website on all devices.
- Also, it works perfectly with forms, pop-ups, WooCommerce, and other marketing tools.
- Saves development time: Even seasoned WordPress developers use it to expedite project delivery.
Why your business needs it:
It gives the power to marketers, business owners, and web designers to create pages that are professional, efficient, and high converting within minutes.
#2 Yoast SEO (For SEO Rankings)
When it comes to Yoast SEO, you can consider it as the best amongst others when you aim at optimizing a website. It helps your business site be visible on Google, which is crucial when it comes to leads and traffic.
Key Benefits:
- On-page SEO analysis: Ensure to optimize every page with your relevant keywords.
- Readability check: Verifies that your content is not complex to read.
- Automated XML sitemaps: Enable your site to be crawled by search engines for further use.
- Schema.org integration: Enhances how you appear on a search together with rich results.
- Social media previews: Preview and control how your content will appear on Facebook and Twitter.
Why your business needs it:
Whether you are managing SEO in-house or hiring a WordPress developer, Yoast makes sure that your content is optimized for visibility and efficiency.
#3 WPForms (Contact Forms)
There is no doubt that WPForms is one of the easiest-to-use plugins that allows you to create beautiful and working forms for your sites in minutes.
Key Benefits:
- Drag-and-drop builder: Doesn’t need coding, perfect for website builders and non-technical users.
- Ready-to-use form templates: Start right away with contact, quote, feedback, and booking forms.
- Mobile-friendly: All forms function perfectly across all devices.
- Prevention from spam: CAPTCHA along with honeypot features.
- Works with CRMs and email marketing services such as Mailchimp, ActiveCampaign, and HubSpot.
The reason why your business requires it:
A business website that lacks a contact form is similar to a shop that does not have a front entrance. WPForms assists you in capturing leads as well as being able to communicate with customers easily.
#4 UpdraftPlus (For Backups)
Think about losing your entire website due to a server crash or being hacked. Scary right? UpdraftPlus allows you to back up your entire site and enables a two-click restore option.
Main Benefits:
- Scheduled backup options: It’s automatic; just set it and forget it.
- Supports cloud storage: Backups can be stored on Google Drive, Dropbox, Amazon S3, etc.
- Site migration without hassle: Allows easy movement of site from one host to another.
- Restore with a click: Restore your site from a backup within minutes.
- Backs up files and databases: Saves all data securely.
The reason why your business requires it:
One of the key aspects of developing a WordPress website is the need for a disaster recovery plan. With UpdraftPlus you are always ensured protection when it comes to data loss.
#5 MonsterInsights (Google Analytics)
Looking to grow your business? Rather, MonsterInsights allows you to view important business metrics using Google Analytics. Google Analytics is now available right on your WordPress dashboard.
Key Benefits:
- Live Data Analysis: View visitor data in real time and check their interaction with the site.
- Tracking E-commerce Site Performance: View revenue generation, product sales rate, sales conversion ratio, and list of products sold.
- Built-in Google Analytics reports: Do not worry about logging into Google Analytics every single time.
- Measuring Event Actions: Track the number of clicks on links, downloads, and button clicks.
- Data Protection Rule Compliance with GDPR: Integrated systems that help to achieve compliance with data protection laws.
#6 WP Fastest Cache (For Speed)
WP Fastest Cache significantly boosts the load times of websites, helping improve user experience and aiding in search rankings. WP Fastest Cache is a powerful yet lightweight plugin that acts as a cache.
Key Benefits:
Helps ease server load with page caching: Reduces dynamic page generation by serving static HTML.
- Minify HTML, CSS, and JS: Speedily reduces the file size.
- Browser caching: Reduces latency for frequent repeat visitors.
- CDN support: Works smoothly with content delivery networks.
- Needs no prior complicated setups with one-click setups: Configurations are simple.
Why your business needs it:
No one prefers a slow website. With WP Cache Free, whether you’re working with a WordPress Developer or doing everything on your own, your browsing experience is seamless and fast.
#7 Sucuri Security (For Protection)
Cybersecurity is a necessity for business websites, and Sucuri aids in protecting WordPress sites from malware, hackers, and even DDoS attacks.
Key Benefits:
- Blocks harmful traffic using firewall protection before they reach your server.
- Malware scanning: Quickly identifies and destroys threats.
- Security activity auditing: Monitors login attempts and changes.
- Blacklist monitoring: Stay advised when your site gets blacklisted.
- Cleanup post-hack and offer help to restore your site when compromised: Restores your site where you assist with the offensive.
Why Your Business Needs It:
Cyber threats are a reality. With Sucuri, your WordPress website development is not only performed with care but protected as well.
Conclusion:
A successful business website requires more than good visuals. It requires an amalgam of functionality, performance, security, and optimization. The following 7 essential WordPress plugins take care of all the crucial elements needed for a strong online presence.
These plugins are useful whether you are hiring a professional web developer, a web designer, or even considering a do-it-yourself approach with a website builder.
If utilized properly throughout the WordPress website development process, these tools can ensure a stunning, functional, and scalable site to help leverage business growth.