Why it’s so important to have a healthy website?
It’s important to have a healthy website for several reasons.
First, a website that is not functioning properly can turn away potential customers or clients.
Second, if a website is not updated regularly, it can become stale and outdated, which will also discourage people from visiting it.
Third, a healthy website is more likely to gain prominent visibility on search engines.
Finally, a website that is not well-designed or user-friendly can be difficult to navigate and use, which can frustrate visitors and cause them to leave the site.
You may be wondering “How can I keep my website healthy & SEO-friendly?“.
Well, in this blog post, I’ve shared 7 tips with you to ensure that your website is healthy.
#1 Check broken links
What is a broken link?
A link that leads to nowhere (technically shows a “page not found” error) when it’s clicked, is known as a broken link.
A healthy website should have no broken links in it. This is because broken links can frustrate users and cause them to leave the site.
Additionally, search engines may penalize a website for having broken links. As such, it is important to regularly check for and fix any broken links on a website.
How to check broken links?
There are a few different ways that you can go about checking for broken links on your website. One way is to manually check each individual link yourself to see if it leads to the intended destination.
Another way is to use a link-checking tool, which will automatically scan your website and report any broken links that it finds. Some popular link-checking tools include Xenu’s Link Sleuth, Integrity for Mac, and Link Checker for Windows.
If you need, seek the assistance of a Singapore website developer to find out the broken links and fix them to make your website healthy.
#2 Check page redirects
What is a page redirect?
A page redirect is a process of sending a user from one web page to another. Redirects are commonly used when moving a website from one domain to another or when changing the structure of a website.
While redirects can be helpful in some cases, they can also be harmful to a website’s search engine optimization (SEO) efforts.
What are the best practices to handle page redirects on a website?
One common way to handle page redirects is to use a “302 Found” or “301 Moved Permanently” HTTP status code. Using these codes will let search engines know that the page has been moved and will help to ensure that your website’s ranking is not affected.
Another thing to keep in mind is the impact of redirects on your website’s loading speed. Redirects can add extra time to the loading of a page, so you’ll want to be sure to test how they affect your site’s performance.
Again, if you are not sure how to handle the redirects on your website properly, hire a web developer in Singapore who can help you to manage the page redirects efficiently.
#3 Check content duplicity
What is content duplicity?
The content duplicity problem on a website refers to the issue of having duplicate content across different pages on a website. Your website is not healthy if it has duplicated content in it.
How does content duplicity happen?
Content duplicity can happen for a variety of reasons, such as if the same content is published in multiple places or if different pages have similar content.
Duplicate content can be a problem because it can make it difficult for search engines to determine which page is the most relevant result for a given query. It can also lead to lower click-through rates from search results, as users may not trust that the results are relevant to their query.
How to handle content duplicity?
There are a few different ways to solve the problem of duplicate content, such as using canonical tags or setting up redirects. It is very important to fix the content duplicity issue to ensure that your website is healthy & SEO-friendly.
How to check content duplicity?
There are many different tools that can be used to check for content duplicity on a website.
Some of these tools include Copyscape, Plagiarism Checker, and Duplichecker. These tools can be used to check for duplicate content on both individual pages and across an entire website.
#4 Crawlability of webpages
Crawling is the process by which search engines discover new webpages and index them for inclusion in search results.
Webpages that are easy for crawlers to find and index are said to be crawlable. Crawlability is therefore an important factor in SEO (search engine optimization).
There are a number of factors that affect crawlability, including the structure of a website’s URL, the use of robots.txt files, and the presence of broken links.
Therefore, you or your website maker can use the robots.txt file and the sitemap.xml of your website to ensure the smooth crawlability of your webpages.
#5 Check external links
Does your website have external links to other websites? Keep an eye on them. If any of the external links on your website has a broken link, it could affect the health & SEO score of your website.
Additionally, to ensure the link juice stay within your website, you can use an attribute “rel=nofollow” with all the “<a>” tags of your external links.
#6 Check the loading speed
Websites that take too much time to load are not healthy.
The loading time of a website is important for several reasons.
First, it is a factor in how likely visitors are to stay on the site. If a site takes too long to load, visitors are likely to click away before they even see what the site has to offer.
Second, search engines take loading time into account when ranking websites. A site that loads quickly is more likely to appear higher in search results than a site with a slow loading time.
Finally, fast-loading sites provide a better user experience overall. Visitors are more likely to have a positive experience on a site that loads quickly and smoothly than on one that is slow and cumbersome.
Therefore, if your website is taking too long to load, you should hire a web developer to fix the loading time of your site.
By hiring a professional website builder, you can ensure that your website loads quickly and efficiently, providing a better experience for your visitors.
Recommended post: 7 Tips to enhance the loading speed of your WooCommerce website
#7 Check for missing images
Do you have any missing images on your website? If so, you should fix them immediately, as they can negatively affect the overall health and SEO of your site.
Having missing images can make your site seem less professional and reliable, which could cause potential customers or clients to go elsewhere.
Additionally, search engines may penalize your site if it detects that there are missing images, as this is seen as a sign of poor-quality content.
Therefore, it’s essential to check regularly for any missing images on your website and address the issue as soon as possible.