7 Best website redesign strategies to follow

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What is a website Revamp/redesign?

A website redesign is a process whereby a website is given a new look and feel in order to improve the user experience or achieve other business objectives. 

The redesign process usually involves changes to the website’s visual design, layout, content, functionality, or all of these elements. In some cases, a complete overhaul of the website may be necessary.

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When you redesign your website, you have the opportunity to improve the way it looks, feels, and functions. This process can be approached in a number of ways, but the goal is always to create a better user experience. In order to do this, you’ll need to consider things like your site’s navigation, layout, content, and overall design. 

By making even small changes to these areas, you can make a big impact on the way your site is experienced by visitors.

Why website revamping is important?

A site redesign is important for many reasons. It can help to give your site a fresh look, make it more user-friendly, and increase its overall effectiveness. 

A website revamp can also be a great way to improve your site’s search engine optimization (SEO) and help it to rank higher in search results. 

When done correctly, a website development can be a powerful tool for growing your business and attracting new customers.

When you should redesign a website?

There is no one-size-fits-all answer to the question of when the right time to redesign a website is. However, there are a few general guidelines you can follow. 

First, if your website is more than three years old, it’s probably time for a refresh. 

Second, if your website is not mobile-friendly, you should consider redesigning it to ensure that visitors on mobile devices can still access and use your site.

Below are some of the situations when you may need a website revamp:

  • When your website design is outdated.
  • When your website loads too slow.
  • When it’s difficult to browse your website.
  • When you change your brand identity or services.
  • When you get low or no conversions from the website.

Recommended post: When is the right time for the website design?

What are the benefits of a website Revamp?

Below are some of the major benefits that you get when you redesign your website:

  • You get a fresh design
  • You get more conversions
  • You get a higher chance of ranking on search engines.
  • Your website gets better security with the updated technology.
  • You can rewrite the content on your website.
  • You get an opportunity to make your website look better than the competition.

Recommended post: Get these 7 benefits when you redesign your website

How much can be the cost to redesign a website?

If you want to redesign a corporate website with up to 20 pages, you may have to pay between $1500 to $2000 however if you want to redesign your eCommerce website, you may end up paying more than $3000.

Recommended post: How much is the website design cost in Singapore

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7 Best strategies to redesign a website

#1 Analyse the current website

Analyzing your current website is crucial before you start redesigning it. By understanding what works and what doesn’t work on your current site, you can make informed decisions about how to improve the new site. 

This analysis can take many forms, from simple usability testing to more complex data analysis. However, taking the time to understand your current website’s strengths and weaknesses will pay off in the end by helping you create a better, more user-friendly site.

#2 Analyse the competition

Analyzing the competition is important when you want to redesign a website. Before you start redesigning, take a look at what your competition is doing and see how you can build a better website. 

Keep in mind what makes your website unique and engaging, and focus on improving upon that. With a little competitive analysis, you can make sure your redesigned website is the best it can be.

#3 List your requirements

Before you start working with your web developer to redesign your website, it’s important to make a list of features that you want to add. This way, you can ensure that your new website will have everything you need and that your website developer understands your vision. 

Take some time to sit down and list out your requirements for your new website before hiring a developer. This will save you time and energy in the long run!

#4 Hire a professional website developer

Hiring a professional website developer is perhaps the most important thing to do when you want to redesign your website. 

Of course, there could be dozens of options for you to hire a website developer but the key is to find a reliable & professional one.

How can you make sure that you are hiring a reliable website developer?

Below are some of the qualities that you must check out in your website developer before you hire him:

  • Multiple coding skills
  • Great communication skills
  • Support and turnaround time
  • Problem-solving attitude
  • Reasonable pricing

Recommended post: 8 Signs that show that you have hired a reliable website developer

#5 Choose the right CMS

When you are redesigning your existing website, you should choose the right CMS. For example, you can choose WordPress. WordPress is one of the best CMS available today for creating a website.

Here are some of the basic qualities that your CMS should have:

  • Easy-to-use interface
  • No limit on the number of pages
  • Better SEO
  • Easy availability of website developers

Recommended post: Why WordPress for website development and what are the benefits of using WordPress

#6 Test, test, and test

Testing is the most crucial part of a redesign process. Never launch your website without testing it thoroughly because it can affect your business reputation. 

Test every aspect of your website, from the user experience to the back-end functionality, to ensure that everything is working properly. 

By taking the time to test your website before launching it, you can avoid any negative consequences and ensure that your website is the best it can be.

Redesign your website. Contact us!