When you hire a web design company to build your website and invest a lot in it, you will want to grow your business.
But what if your website has some features or, instead, I say, drawbacks that users would hate to see or avoid coming back to your website again because of those features?
This is quite a horrible imagination, but it’s a fact that users can hate your website if…
Below are a few points you must make sure your website does not have.
#1 Popup Ads
A popup ad sucks when it appears on the web pages without any need to show them. I understand that businesses want to promote their products & services through these popups, but it should not be at the cost of a user’s frustration. Also, users tend to quit this kind of website if these ads are shown on every page.
A professional website developer would always advise you to avoid annoying popups.
#2 Incomplete ‘Contact Us’ Information
A user would always expect to see complete contact details of a business on its website’s ‘Contact Us’ page. However, when they click on the contact link and see only a form without any business address or phone number, they lose trust in the business. Therefore, you must ensure that your contact information includes all the ways of contacting you.
#3 Auto-Play Music & Video
You must have come across many websites that start playing music when you visit their homepage or landing page, and that too without your intention to listen to it. Some webmasters still impose auto-played music or videos, which their visitors hate, without considering that you may be working at your workplace while surfing their website. Using audio or video files on a website is excellent, but the webpage should play them at the users’ will. You can ask your website designer to use a script that will show the screenshot of the video or audio, but it will play only when the user clicks on it.
#4 Keywords Infused Content
Some webmasters infuse their content with repeated keywords to rank their websites on the top pages of search engines. Of course, this doesn’t look professional, and users lose interest in reading the complete information. Writing content for a website that considers search engines is a good idea, but we should never forget the user’s interests.
#5 Slow Loading Speed
I have already mentioned this point in many of my previous blog posts: a website’s loading speed is crucial for its success, but it’s also one reason users irritate you when they try to view information on your web pages. If you find this issue with your website, you must consult your web designer immediately to fix the problem.
Therefore, it’s always recommended to hire an experienced website developer only because they understand the importance of a website’s loading speed.
#6 Unexpected Redirects
Imagine a scenario where you clicked a link on a website that says ‘read more’; however, it took you to an inquiry form page. Users would hate these unexpected redirects because their expectations completely differed from what the webpage had shown them. For, in the above example, when you clicked on the ‘read more’ link, you expected to see a page where you could read more details about the company’s business, but you were sent to a page that asked you to fill out a form.