If you analyze the most successful mobile apps worldwide, you will find one common quality that each of these apps would have.
Yes, that’s their design.
The UI of any mobile app plays a vital role in its success.
Even if you want to build a mobile app for your small business, you must ensure that your app complies with all the necessary design checkpoints.
Therefore, it’s very important for you to ensure that your mobile app developer follows a certain set of rules while designing the UI designs of your app.
In this blog post, I have shared 9 such useful tips. Let’s go through them.
#1 Keep It Simple
There are a few key reasons why the UI of a mobile app needs to be simple to use.
First, users need to be able to quickly & easily find the information or features they are looking for within the app.
Second, the app should be easy to navigate so that users don’t get frustrated and give up on using it.
Finally, all of the app’s features should be intuitive and easy to use so that users don’t have to waste time trying to figure out how to do something.
By keeping the UI of your mobile app simple, you can ensure that users will have a positive experience using it.
#2 Make It Responsive
Having a responsive design doesn’t necessarily mean that your app must be viewable on all mobile phones. But actually, a responsive design would always focus on showing the important elements in the right place.
An app developer can make a mobile app that’s responsive by ensuring that the app is designed to work well on a variety of devices and screen sizes. This can be done by using flexible layouts, images, and other content that can be easily adjusted to fit different screen sizes.
Additionally, the app should be designed to load quickly and efficiently on all devices.
#3 Correct Resolution Of Logos & Graphics
Mobile applications are more graphic-oriented as compared to websites. Therefore, it becomes even more important to take care of the quality of all the images used for any mobile app.
A mobile app’s success depends on many factors, but one of the most important is the quality of its graphics and images. Excellent graphics and images can help an app stand out from the crowd, and make it more engaging and enjoyable to use.
Poor-quality graphics and images can make an app look amateurish and discourage users from downloading it.
So if you’re developing a mobile app, make sure that the quality of your graphics and images is excellent.
#4 Maintaining Brand Consistency
If I ask you about the color theme of any renowned mobile app, you can answer in less than a few seconds. For eg. If I ask you what’s the dominant color in the “Grab” application, you can tell me in 1-2 seconds that it’s green, even if you didn’t use it for quite a while but did see their ads on the Facebook platform or Google networks.
Why do we remember the colors of some brands?
Because they use the same colors over and over in all the different areas of their application. They really want us to remember their brand colors.
Therefore, if you also want your mobile app to become a brand in foreseeable future, just ensure that your app developer is using your brand colors consistently.
#5 Right Fonts
While it’s true that using the right set of fonts is very important for a website, however in the case of a mobile app, it becomes even more crucial to use eye-friendly fonts.
In the case of mobile apps, the area to play around (mobile screen) is too less and therefore, special consideration is required while choosing the right font style in order to ensure that users of all age groups & devices are able to read them easily.
#6 Be Considerate About Call-to-Actions
The usage of appropriate call-to-action buttons on your mobile apps can increase the chances of meeting your goal conversions.
Whether your goal is to sell your products on a mobile app or get more subscribers for your services, you can achieve them all by using call-to-action elements correctly.
If you intend to capture both Android & iOS users for your mobile app, you need to take care of the user’s accessibility. Not everything works on both platforms in the same way.
Need an example?
Let’s take an example of going back to the previous screen. In the case of Android devices, the users can press the back button located below their screens however in the case of iPhones, you need to provide a back button within the application. Otherwise, the users won’t be able to go back.
The best way to find out and fix the accessibility issue for both iOS & Android is to test, test, and test your mobile apps. And when you find any loophole or missing connection, ask your app developer to fix it.
#8 Goal Driven Design
While developing a mobile application, your app developer must take care of your business goals.
For eg. If your goal is to get more signups, then your mobile apps must encourage the users to signup. Your app designs must have prominent buttons for signup and login so that the users don’t need to scratch their heads in order to find a way to interact with your app.
Usability is the heart of any mobile application.
If your mobile app doesn’t have easy-to-use features for your audiences, you can’t expect your app to last long.
An experienced mobile app developer would know the importance of usability and the different ways to implement it.