Do you own a small or medium sized restaurant in Singapore? Or you are a startup restaurant in Singapore.
Have you ever considered growing your business with mobile apps? If not, now is the right time to think about it.
Here are 7 major benefits of have mobile apps for your restaurant:
#1 Giveaway Best Deals
Using mobile apps, you can easily float best deals offered by your restaurant.
The best way is to send out these details through push notifications so that your mobile app users get instant message about your deals.
There are many restaurants following this strategy and have been able to get more business.
#2 Initiate Loyalty Programs
A mobile app can help you to send out personalised messages through push notifications to your existing/past customers and offer they great loyalty programs.
Quite often, I receive notifications from one of my favorite restaurants offering me a free drink with dinner accompanied by 10% discount on the total bill. Who will want to miss this offer. Right?
Carrying out loyalty program strategy through mobile apps will help your restaurant business to get not only more business but a better customer engagement too.
#3 Get More Reservations
Ability to book your table in a restaurant seems to be a very common practice today. But it is very useful for restaurants, especially for the repeated customers.
When your customers download and install your mobile app, they can easily book their table online without coming down to your restaurant and waiting to be seated.
Enabling your customers to reserve their seats online through a mobile app will definitely save their time and get you more business too.
#4 Internal Order Fulfilment
Every 2 out of 10 restaurants I see today have a tablet to take orders or let customers choose their menu when they get seated. Its a smarter way of taking orders, isn’t it?
You can ask your mobile app developer to integrate order fulfilment feature while building your application. This feature will help you ensure that your customers don’t need to wait for the staff to take their orders. They can easily place their orders on their own.
#5 Get Advertised
You need a better advertisement strategy for your restaurant to beat the competition out there. Mobile apps is one of the best ways to advertise your business.
There are several ways to setup and run your advertising campaigns on Google & Facebook and encourage your potential customers to download the app and start engaging with your business.
Perhaps you can offer them to download the app and get some discount on their first order. Or you may offer them to use your mobile app to reserve a table in your restaurant and get a free drink.
There are endless opportunities to advertise. Sky is the limit.
#6 Grow Socially
Needless to mention, majority of your potential customers are spending their time on social networking platforms. Be it Facebook, Twitter or any other giant social platform, you will find your customers there.
Having a mobile app for your restaurant would help you to reach your potential customers through social networking websites. Not only this, you can also request your mobile app developer to include a ‘sharing’ feature on your app so that the existing users of your app can share/forward the app download link to their own friends and colleagues.
#7 Show Food Menu & Customer Reviews
This is another opportunity which you can claim when you have a mobile app for your restaurant. You can also include your food & drinks menu along with the customers reviews posted by them for the quality of your food and ambience.
The mobile app users can browse menus and photos of the food on offer, as well as look at the food reviews posted by your past/existing customers.
Restaurant owners never had so many opportunities to grow their business in the past but with the help of a mobile app, you can definitely make your small restaurant a known brand.