If you already have a mobile application for your business and thinking about different ways to make it great, consider getting feedback from your existing users.
Or if you need a great mobile app but not sure from where to start, go for a basic version of your app and then enhance it based on the feedback that you will get from your users.
Yes, feedback is very important to make any product, software or application great.
In this blog post, I have shared 6 major reasons of getting in-app feedback to build a great mobile application.
Let’s dive into this.
#1 It Saves You Money
The first and foremost reason to have a feedback system in your mobile app is that it saves you money.
Yes, we all know that mobile app development requires considerable amount of investment.
Instead of putting all of your investment together to build the first version of your app, why not to split the development cost in various phases?
And based on the feedback from your users, you can make necessary modifications and launch the next phase.
The split of your mobile app development cost will help you in two ways:
- You will have full control on your money
- You can add useful features (based on the users’ feedback) on each enhancement.
- You avoid putting money on the features that don’t work for your users.
#2 It Helps You Build Seamless Process
An in-app feedback system helps you to collect the valuable feedback from your users which helps further helps you to improve your app.
In other words, when you don’t collect feedback from your users, you don’t know their first-hand experience and therefore, you are unable to make necessary improvements and enhancements to your application.
#3 It Helps You Monitor The App Performance
When you your app developer creates any app, it may not practically possible for you to test our from the users’ perspective and monitor your app frequently.
But, when you invite the users to leave their feedback about your app’s performance, you get to know the first-hand insights, straight from the end-users.
#4 It Helps You Connect With Your Users
In-app feedback system is a great way to get connected with your users.
When you value your customers by asking their feedback, they tend to contribute more in return. They spend more time and they might even become your brand promoters.
Engaged customers always stay loyal & will maintain a long-term relationship with your brand.
You can collect not only the feedback, but also the users’ demographic details like their interests, gender, location, community and so on. It will also help you to build your users’ persona.
#5 It Helps You To Change Your RoadMap
When you get started on your mobile app development, you may have a pre-defined roadmap to follow.
However when you proceed further & launch your app, you may be required modify some of the milestones of your roadmap, baed on the real-time usage of the application.
Again, in-app feedback can help you to determine those necessary changes.
It saves you a lot of guess work and allow you to work on the things that really matter.
#6 It Gives You Useful Insights & Great Ideas
In order to make necessary modifications to your app, you need useful insights & analysis. Of course, there are many analytic tools that you can integrate with your app and get the required data.
However, the users’ feedback allows you to know their sentimental feedback, which you may not get through analytic tools.
Moreover, some of the feedback(s) may trigger a great idea that you can incorporate with your application to make it a big success. You never know which single idea can make you successful. So, keep all the doors opened.